Rentwest has built itself into a powerhouse through prioritising the client experience (for both landlords and renters).
+ Project Information
In the world of real estate, property management can often sit in the shadow of sales, despite the equal role they play in the industry. So when a property management business like Rentwest has built itself into a powerhouse through prioritising the client experience (for both landlords and renters), it’s going to need a strong presence to match. So we got to work.
A key component for this refresh was to let go of what wasn’t working in the brand, and lean further into everything that was. This meant dropping a varied colour palette for a concise suite of purples, simplifying the logo with a bold new typeface, and expanding the suite of marketing materials with new layouts and assets. Capping it all off with the tagline, ‘Where respect lives’. The full project included branding and identity, stationery, property marketing, and more.
